About & Contact

About Smart Building Conference 2017

Whether your interest is Smart Building, Smart Office or Smart Home, the Smart Building Conference at ISE 2017 will guide you through the transformation of our industries.

According to SBC Conference Chair Bob Snyder, IoT will transform the face of the industry more than any development since the days of Thomas Edison and Nikola Tesla.

Tech’s powerful engines of internet and mobility may be the drivers of big changes, but today they’re fuelled by the Internet of Things (IoT). This is the theme being explored by over 30 of the world’s leading Smart Building thought leaders and experts at the one-day, twin track conference. It will take place on 6 February at the RAI Amsterdam, the day before Integrated Systems Europe 2017 opens its doors.

Keynote speaker Managing Director of Memoori Reseach, James McHale, will explain to delegates why and how the combined global market for the Internet of Things in Buildings (BIoT) will grow from $23.5Bn in 2015 to $75.5Bn by 2021- an impressive CAGR of 20.7%.

McHale, says, “The IoT use cases that will experience the greatest revenue growth in Western Europe are smart buildings, smart home, in-store contextualised marketing, and connected vehicles, all of which will see revenue increases of more than 28% CAGR over the 2016-2020 forecast period.”

Another speaker (Bernhard Huessy, CEO and co-founder of nomos system AG, a patented Internet of Things automation software platform) will talk about how IoT opportunities will shape the next 5 years of system integration in Commercial, Residential & Marine.

Smart Building Conference will also include presentations on how Microsoft’s HoloLens will change the way we look at all buildings, how the market is growing for clean air products in home and business, how AI (like IBM’s Watson) and voice interfaces (like Amazon’s Alexa) will shape our industries and how to profit from the increasing need for security (physical, virtual, and video security).

Other topics at the Smart Building Conference will includes building automation systems and Big Data output.

The twin tracks (Residential and Commercial) will offer dual insight to help you understand that Smart Building is neither a product nor a standalone technology but an end-to-end solution that will change our homes, offices and buildings forever.


The Smart Building Conference is organised by Integrated Systems Events, which organises, manages and develops leading business-to-business events for the professional audiovisual and electronic systems integration industry.

A 50-50 joint-venture partnership of two not-for-profit trade associations, CEDIA and InfoComm International, Integrated Systems Events was established in 2003. The company maintains an operations office in Amsterdam and has employees engaged in sales, marketing and content development across Europe.

Its flagship event, Integrated Systems Europe, is the best-attended AV tradeshow anywhere in the world, attracting over 60,000 attendees and around 1,000 exhibitors to Amsterdam RAI each February.

In a joint venture together with invidis consulting, the premiere international digital signage consultancy, Integrated Systems Events produces Digital Signage Summits at locations around the world, including Russia, Dubai and Munich. The Digital Signage Summit Europe in Munich is the leading European strategy conference for the digital signage and DooH industry.


For further enquiries about the Smart Building Conference please use the contact details below.

Speakers and Conference Chairman
Bob Snyder, Editor-in-Chief, Channel Media Europe

Sponsorship Opportunities
Thomas Haeger, Sales Director, IS Events LLC
thaeger@iseurope.org T: +49 40 6466 6060

General Information & Conference Management
Jörg Sailer, Senior Project Manager, invidis consulting
joerg.sailer@invidis.com, T: +49 89 2000 416 15

Marketing, Media Partnerships and Press
Stefanie Hanel, Marketing Director, IS Events LLC shanel@iseurope.org T: +49 8121 7922391

Tickets, Registration, Operations
Integrated Systems Events
Martica Correa Gonzalez
Barbara Strozzilaan 201
1083 HN Amsterdam
The Netherlands
T: +31 20 240 24 66
F: +31 20 240 24 25
E: mgonzalez@iseurope.org